This week on the New Wax Podcast Luppy fills us in on the stand-up comedy he has been doing (you can see more at www.youtube.com/luppy1). We talk about ill-iteracy and how he sounds like 90’s style hip-hop.
And I am pretty sure that Joe calls me old…who is he talking to??
Than we dive into King Kenoah. He is making that club music, what do the crew of New Wax think about that?
The few things that did come out of the conversation is that every song has to have a good hook, as well as a good web presences. Joe (who is pushing 30k followers on Twitter) talks about how important web sites and social media are for independent musicians.
We come up with our first t-shirt “New Wax Podcast: Word to YOUR Mother,” and Joe professes Lil’John is his personal hero!
You can find all the guys from Ill-iteracy on twitter:
You can also find out more about them on Facebook andYouTube
As for King KeNoah, he started his career in California at a young age. Not knowing how to produce or engineer at the time, his talent as a rapper granted him access to some of the local studios in his neighborhood. He quickly became known for his delivery and stinging rap style and his ability to connect with those in and out of the streets. This popularity made him known as the go to guy when other artists needed to cross over into the pop scene. His mass appeal to all sectors of society grew his fan-base exponentially.
Building on his rapping skills in the studio, he began to pay careful attention to the mix and mastering engineers; learning about EQ, compression, serial/parallel and mid-side buss processing, along with other studio techniques the fans are not privilege to. He developed his engineering skills and began to mix and master all of his own music, along with those of other artists. This created a more personal experience for him with his music and he began to write songs that involved some of the most personal aspects of his life for all to hear, love, and hate.
This new approach rejuvenated his career and caused energy to surge throughout his fan-base. He quickly developed some hard core, die hard fans throughout California. He continued building upon his skill set: rapping evolved into songwriting, learning visual communication through photography & videography, and engineering become producing and sound designing. At this crucial point when he picked up the craft of production and he took on the responsibility of making the melody and studying music theory did he become a musician, and not just a rapper. The industry quickly took notice and the executives began talking about this rising star.
This unique personal experience that his fans have with him through his music is currently unavailable in the music scene where 10,20, even 30 people maybe involved with the creation of the song, not including the promotion team. King KeNoah is directly involved in every step of the musical process, directs every decision that’s made, and processes every connection with the fans. His music is an extension of him and that is his gift to the world.
“We are born to make a difference, in our lives and those of others. Hopefully my music will make people question their beliefs and attitudes and begin to look at how to fix the problems we collectively experience. The youth are our future, but we, are the creators of theirs.”
And make sure to show the New Wax Podcast some love: